VIZIO enters 4K TV market with the all-new premium P-Series line of Ultra HD TVs.
Organically rank VIZIO.com 4K TV store web pages on search engines with a strong focus on Google.—
Conduct research and competitive analysis to determine keywords to target and impliment based on findings through on-page search engine optimizations.—
Isolate and analyze top ranking pages across search engines and compare with keyword research to validate data.
Organically ranked on the first page of Google for the keywords:
70" 4k tv
This achievement demonstrates the level of expertise in SEO because targeting the selected competitive keywords places VIZIO.com store web pages directly up against three much larger competitors:
Webmaster and SEO Specialist
2 / 2012 - Present
Solely responsible for designing, creating, coding, optimizing and managing all of VIZIO.com store and support product pages for the United States, Canada and Mexico.
From concept to completion I design, code and maintain all VIZIO.com store product pages - managing over 800 web pages with over 120 built in 2014 alone.
Collaborate with various departments including product marketing, graphic design, customer support, IT, legal, and outside agencies in completing digital projects.
Design VIZIO brand store pages, enhanced content and marquee banners for online retailers including Amazon, Best Buy, Costco, Target, Sams Club and Walmart.
Search engine optimization for VIZIO.com through keyword research and competitive analysis for national terms and applying on-page optimizations using industry best practices.
Plastic Surgery Studios
Search Engine Marketing Analyst
8 / 2010 – 2 / 2012
Perform audits on client websites to ensure compliance with Google webmaster guidelines. In addition, client products and services are optimized for consideration in organic search results on search engines like Google.
Search engine optimization through keyword research and competitive analysis for local and national terms and applying on-page optimizations using industry best practices.
Advise in-house designers, writers and backend developers from inception to completion client website structure, page layout, and topography in accordance with Google guidelines.
Link building through submissions, citations, press releases and unconventional methods in aquiring links for search engine optimization.
Technical Support Manager
9 / 2003 – 1 / 2007
Oversee the Customer Support department (domestic and international) with eighteen customer support representatives under my supervision in supporting the United States and European markets.
Hire, train and mentor customer support representatives for domestic and international markets in helping customers with product inquiries by phone and email.
Collaborate with product managers, marketing and sales teams in supporting retail channels and end-users from out of the box experience to product setup documentation.
Identify and document patterns in employee and customer feedback and taking action to address concerns or provide recommendations to management.
California State Polytechnic University, Pomona
Attendance: 1999 - 2003
Major: Business Administration